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Lavender was one of the first flowers used by our founder, Olivier Baussan. Its unique fragrance has become an aromatic tribute to Provence, earning the nickname “blue gold” from locals.
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Lavender has been part of the L’Occitane DNA for decades. We've been harnessing its benefits, using only fine lavender, Lavandula angustifolia, that produces the very best essential oil. This lavender oil is protected by the PDO label – a guarantee of quality and traceability.
We use lavender for its relaxing properties and exquisite scent in our body care products, which includes our much-loved Foaming Bath and Eau de Cologne. As part of a complex of different essential oils, lavender is also used as a key ingredient in some of our Aromachologie products.
Distillation takes place just after the lavender is harvested. 1 ton of lavender flowers gives 8 kg of essential oil.
L'OCCITANE's first lavender harvest took place in 1977.
Generally, fine lavender grows at an altitude of between 600 and 1,700 meters.
Philippe Soguel, Distiller and owner of La Distillerie « Bleu Provence » in Nyons tells us about the ancestral know-how of the lavender distillation.
Lavender Week celebrates the lavender harvest week, from local cooperatives in the south of France.
The harvest takes place from the end of July until August, when the heat brings up the content of the essential oil in the lavender flowers. Most of the lavender is harvested mechanically. The sprigs should be picked just before the lavender flowers when the scent is most intense.
"Our farm specializes in the production of fine lavender AOP (Protected Designation of Origin - AOC). This type of lavender is cultivated from seeds, and we order certified seeds from the French Institute of Perfumed, Medicinal Plants and aromatic (iteipmai). So we grow our own plants, unlike hybrid and clonal lavender, which is grown from cuttings. We start the seeds in our greenhouses, before we plant the seedlings in our fields. "where does our lavender come from!"
"We refuse to use chemicals when lavender is in full bloom: they are harmful to bees and they would pollute our lavender. Local beekeepers install their hives in our fields."